I’ve got a craving for something delicious. Tempting and delectable these foodie sculptures captivate a salivating audience. The original prepared menu display by Marcel Duchamp inspired this exhibit called Five o’clock Tea at the Brazilian British Centre in Sao Paulo, Brazil. Artist Rogerio Degaki grabbed our hearts with the endearing installation “Your Prince is in Another Castle” last year. We love to see his work; it tugs at our emotions leading us to feel with a knee jerk reaction. In this case we are mesmerized by realistic pastries and sweets glistening with glaze, reflecting enticing textures in their exaggerated size. With a long look and a cock of your head mysterious faces reveal themselves in the nooks and crannies of the breads.
When an embroidered runner sits centered holding the tea pot on a wooden trivet…when every chair around the table is different, as is every cup and saucer something pure to the culture happens. Bridging the gap from the tea to the joy, the artist reflects on his intent, “I decided to simulate the psychological phenomenon of pareidolia, characterized by the identification of faces or other images with distinct and particular meaning in objects and places, subliminally or clearly perceptible, inducing viewer to see faces even where there is none.”