Based in Cambridge, Massachusetts, Rossling & Co. is a young, crowd-funded brand with one collection of watches recently released on the market. Just a few days ago, Rossling & Co. launched a second Kickstarter campaign to fund their next big design, the Helgray watch family. Each of the four Helgray timepieces offers the appearance of a vintage watch with the convenience and affordability of contemporary manufacturing. Built with the watch parts of today, the watches are simple to maintain and fix. While Rossling & Co. chose quality components, such as a Swiss quartz movement, they remain committed to no-frills designs priced under the $300 mark. Made in the style of military watches, the Helgray line holds a large, legible face inside a stainless steel case with wire lugs. The unisex strap is made of buffalo leather and circles around in a handsome bowl shape. The Helgray family includes four designs with varying two- and three-hand movements and other options, including the date, a seconds subdial, a second time zone, and a two-register chronograph. Hurry to lock into the pre-order deals. The Helgray watches are already more than 400% funded.