Unrecorded – Premium Quality, Organic Cotton Apparel At Reasonable Prices

View all 13 Photos

A strong belief that premium quality products shouldn’t come with a high price tag as well as a commitment to sustainable and transparent manufacturing practices led Jolle van der Mast and Daniel Archutow to set up the Amsterdam-based Unrecorded brand. This small company has a big mission: to offer high-quality essentials made using premium organic cotton and sustainable practices. All at a reasonable price. By renouncing the classic model of doing business, the two co-founders aim to connect directly with their customer base. No physical shop, no middlemen, no mark-ups, and no advertising equals to lower prices transferred to the customers.

Thus, Unrecorded can keep its promise while also producing timeless, elegant designs. “We want to emphasize the premium quality of the materials and make our basics truly sustainable, by ensuring they can be worn for years and years. A timeless design doesn’t require branding,” says brand co-founder Daniel Archutow.

Made from 100% organic cotton in Portugal, the brand’s first t-shirt and sweater are durable and strong; they also feature no harmful chemicals and come in elegant and versatile colors: gray, navy, white, and black. Launched recently on Kickstarter, the company’s campaign reached its goal within six hours, showing the demand for high-quality basics at fair prices. As a welcome bonus, the company operates on complete transparency, showing every step of the manufacturing process. You can become a backer here – the campaign runs until April 13. Images courtesy of Unrecorded.

Featured Products Explore new arrivals at the Gessato Shop

Take me there

  • Zallinger Refuge

    A thoughtful renovation and expansion of historical buildings in the Alps. Dating back to the…

  • Dá Licença Hotel In Portugal

    One-of-a-kind, this retreat celebrates the heritage and culture of Alentejo. During their travels, Vitor Borges…

  • The Wuyuan Skywells Hotel

    A 300-year-old traditional Chinese building transformed into a high-end hotel. Nestled in the Yan village…

  • Design Destination: Melbourne

    A complete travel guide to Melbourne, your next design destination. The cultural capital of Australia,…

More for you

                array(5) {
  ["post__not_in"]=>
  array(1) {
    [0]=>
    int(178228)
  }
  ["tag__not_in"]=>
  array(2) {
    [0]=>
    int(16203)
    [1]=>
    int(9208)
  }
  ["posts_per_page"]=>
  int(12)
  ["caller_get_posts"]=>
  int(1)
  ["cat"]=>
  int(3550)
}
            
  • The Tokiji Watch Collection

    An innovative timepiece that celebrates digit-style displays with a minimalist watch design. Patented in 1903,…

  • The Edwin Runner by CLAE

    Style meets comfort in a new runner silhouette from the LA-based footwear brand. Launched by…

  • The ZIIIRO Horizon Watch

    A monochrome watch designed to show the time in a playful way. Established in 2010,…

  • The Van der Gang 2019 Chronograph

    A beautifully balanced chronograph watch. Established in the early 2000s, Dutch watchmaking brand Van der…

Close Cart