Unrecorded – Premium Quality, Organic Cotton Apparel At Reasonable Prices

View all 13 Photos

A strong belief that premium quality products shouldn’t come with a high price tag as well as a commitment to sustainable and transparent manufacturing practices led Jolle van der Mast and Daniel Archutow to set up the Amsterdam-based Unrecorded brand. This small company has a big mission: to offer high-quality essentials made using premium organic cotton and sustainable practices. All at a reasonable price. By renouncing the classic model of doing business, the two co-founders aim to connect directly with their customer base. No physical shop, no middlemen, no mark-ups, and no advertising equals to lower prices transferred to the customers.

Thus, Unrecorded can keep its promise while also producing timeless, elegant designs. “We want to emphasize the premium quality of the materials and make our basics truly sustainable, by ensuring they can be worn for years and years. A timeless design doesn’t require branding,” says brand co-founder Daniel Archutow.

Made from 100% organic cotton in Portugal, the brand’s first t-shirt and sweater are durable and strong; they also feature no harmful chemicals and come in elegant and versatile colors: gray, navy, white, and black. Launched recently on Kickstarter, the company’s campaign reached its goal within six hours, showing the demand for high-quality basics at fair prices. As a welcome bonus, the company operates on complete transparency, showing every step of the manufacturing process. You can become a backer here – the campaign runs until April 13. Images courtesy of Unrecorded.

    string(5) "admin"
Tags: ,

Featured Products Explore new arrivals at the Gessato Shop

More for you

  • The Eone Switch Watch

    The innovative Eone watch concept, revamped with a dial-changing design. Inspired by the spirit of…

  • The Clae Monterey Shoe

    A fall silhouette inspired by heritage designs. With the arrival of the fall season, wardrobes…

  • Introducing Neutrale

    A collection of sustainable, carbon neutral products made using organic and recycled materials. Helping to…

  • The Singer Track 1 DLS Watch

    A bespoke, limited-edition watch inspired by a special Porsche car. Singer Vehicle Design has made…

Around the world

  • Plácido y Grata Hotel

    A boutique hotel located in a restored manor house from the 19th century. After years…

  • Heckfield Place

    Refined design and sustainability meet in a high-end biodynamic hotel in Hampshire, England. Baptized by…

  • Baja Club Hotel

    A colonial-style villa from 1910 and a contemporary volume transformed into a refined lifestyle hotel….

  • Piaule Catskill

    A tranquil retreat in upstate New York. After founding their own homeware brand, Piaule, in…

loader