The WW Armchair – Color Series

View all 6 Photos

A vibrant version of a popular chair design.

After designing the WW Chair for his London-based furniture brand Hayche, designer Alejandro Villarreal turned to Brighton-based branding agency Studio Makgill to create a new version of the successful design. Keeping the original’s distinctive look intact, the new WW Armchair Color Series adds vibrant hues to the popular Hayche chair. The name refers to the classic Windsor chair and to the backrest which features a wire frame. Studio Makgill kept the chair’s form untouched, but used color to enhance the design.

The concept – first introduced in 2016 with the first colored version of the WW chair – draws inspiration from geography and provenance. It references the British Windsor Chair as well as the Mexican and Danish roots of Alejandro Villarreal and Hamish Makgill. WW Armchair Color Series comes in six different colorways. The main palette brings together the colors of the flags of the UK, Mexico, and Denmark. As a result, the armchair looks bolder and more and eye-catching than ever before.

The armrests wrap around the sides of the seat, mirroring the wood and metal wire backrest. The WW Armchair CS3 version boasts light blue legs, dark blue seat, red wire, and a natural American oak backrest. Ideal for a living room or a lounge area, this comfortable armchair also suits dining rooms. Regardless of location, it can easily create a focal point anywhere with its vibrant design. Photographs© Hayche.

    string(5) "admin"
Tags: , , ,

Featured Products Explore new arrivals at the Gessato Shop

More for you

  • Melt Mirrors by Bower Studios

    A collection of “flowing” mirrors that droop around wooden dowels. New York City–based Bower Studios…

  • The Boochi Collection

    Eco-friendly, compostable cutlery made from a by-product of kombucha manufacturing. In the fight against plastic…

  • The Originals Furniture Collection

    Flat-pack furniture designed with ingenious self-tightening metal clips. Completed by London-based Fuzl Studio, the Originals…

  • Art Rugs Islands

    Vibrant rugs designed with an abstract, pixel pattern. Ukrainian artist and designer Kristina Gaidamaka creates…

  • The FM03 Lounge Chair

    An iconic mid-century modern lounge chair. Designed by Cees Braakman in 1953, the FM03 lounge…

  • The Dinesen Collection

    Minimalist furniture and decorative objects that celebrate the beauty of natural wood. Founded in 1898,…

  • The Encore Table Light

    A 3D printed lamp inspired by curtains’ effect on light. Designed by UK based industrial…

  • Phytophilia by Sara Martinsen

    An exhibition that showcases the potential of natural fibers in product design and architecture projects….

Take me there

  • The Volkshaus Basel Hotel

    A building from 1925 transformed into a refined boutique hotel. Completed by Swiss firm Herzog…

  • The Øyna Hotel

    Hotel rooms built inside a sloped terrain with a cantilevered design that maximizes views. Built…

  • Casa Cook Chania Hotel

    A modernist-style resort designed with a village-like layout of one-story volumes. Built on a hillside…

loader