A special contest for all photography enthusiasts and Hasselblad fans.
Established in 1941, Hasselblad is a leading manufacturer of digital medium format cameras. Iconic photographers like Helmut Newton, Ansel Adams, and Richard Avedon have created legendary images with Hasselblad cameras. A Hasselblad has also captured the first landing on the Moon. More recently, the brand’s X Camera Systems have revolutionized digital medium format photography. To celebrate the collection, the company has launched the Hasselblad X You photo competition. Open worldwide, the contest aims to showcase the talent of photographers as well as the possibilities of the X System. The competitors will have to create their work using the X1D-50c or the X1D II camera and focus on the story behind their photos and creative process.
Opened on 17 September 2019, the call for entries closes on 6 December 2019, at midnight CET. The company will showcase previously recognized artists throughout the competition as honorable mentions. Apart from featuring winning entries on a weekly basis on official channels, Hasselblad will also award weekly prizes. Awards include an XCD Lens and accessories from partner brands.
Chosen from the weekly winners, the grand prize winner will be announced on 17 December 2019. The award includes a trip to the Hasselblad headquarters in Gothenburg, Sweden, a tour of the factory, and guided visits to the Hasselblad Foundation and the Hasselblad and the Moon permanent exhibition at the Gothenburg Museum of Art. Apart from prizes from PolarPro and Peak Design, the grand prize winner will also receive a Hasselblad camera: the 907X Special Edition that celebrates the 50th anniversary of the moon landing. Photographs© Hasselblad.
